Untangle your brand message.

Brand Strategy and Copywriting for Creative Businesses.

Build a premium brand

Be the go-to-expert

Craft a story that sells

Craft a brand story to get more clients
and keep them longer.

Our services include 1-on-1 consulting, small group coaching, and agency services. No matter where you are in your marketing journey, our team has got you covered.

Two successful marketing agencies have combined staff and best practices to get even better results for service businesses. Lantern Marketing is now part of Guide MKTG.

Create your marketing plan

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When it comes to implementing your brand message and marketing, our team of StoryBrand Certified professionals will help you craft a plan that works for your business. 

Our goal is to take what was once confusing, overwhelming, and ineffective (your old marketing strategy) and make it clear, focused, and fun!

Build your brand message

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We can help you clarify your message so your marketing attracts more and better clients.

And when you can focus on your ideal customer, your audience shares the message.

Let’s develop a message and a strategy that will get your business noticed by the right people.

Add expert marketers to your team

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Lantern has teamed up with Guide MKTG to bring you 3 StoryBrand Guides under one roof.

You may think hiring a marketing agency is too expensive. That you’ll save more money by handling your marketing in-house. But what’s more expensive is missing out on new leads by relying on random acts of marketing. 

When you work with Guide MKTG, you can stop wasting time and money on marketing that doesn’t work, and get back to actually focusing on your business.

3 reasons that building your brand feels complicated.

Being a best-kept secret is fun, but it isn’t a strategy to grow your business.

1. Marketing can feel messy.

But it doesn’t have to stay that way. We’ll map a path to take your brand from complex to clear, so more customers choose you.

2. Your brand isn’t the hero.

It’s time to shine a light on your best customers, and how you make solve their problems in unique and valuable ways.

3. Customers are skeptical.

To win trust in the market, you need to invite customers into a story. A strong brand message will attract customers who spend more, stay longer, and tell their friends.

Lantern is a StoryBrand agency based in Indianapolis.

We’ve helped hundreds of engineers, B2B consultants, and service providers improve their marketing and message.

You’re an expert in what you do. We’re experts at simple and effective marketing that helps the right clients find you.


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Schedule your free consultation to talk about your goals.


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We’ll help you focus your content and build a long-term marketing plan that works.


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Get noticed and grow! We can’t wait to celebrate the milestones with you.

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Lantern is a StoryBrand marketing agency, serving B2B service providers, experts and consultants.

“We’ve made more progress in our company’s growth in the last 2 months than we have in years.”


Owner, New Coast Media

“Lantern wrote simple, clear copy that saved us time. The process was easy and seamless. I couldn’t ask for a better team!”


Success Partners

Are you effectively applying the principles of StoryBrand marketing to your business?

When you use storytelling strategies in your marketing, you multiply your impact. Take this quick self-assessment and get a custom report to determine how your marketing measures up and where you need to focus next.